The Brief: Design a logo for a luxury home in Cabo San Lucas, Mexico that includes the homeowner’s love of regal lions and the color blue. The logo needs to be simple enough to be embroidered on a polo.
The Solution: I was inspired by the shapes and textures of hand-painted Mexican talavera tile to create a mark that includes a hidden lion face within the design. The logo ended up being printed on everything from tote bags to pickleball paddles for the residents and their guests to enjoy!
Casa Del Leon
Elegant and timeless branding for a luxury beach home
I wanted the logo to really feel like a hand-made tile so it had to be imperfect, but still symmetrical. The mark was hand-drawn to feel authentic. Here are some early versions of the mark - it took a while to get the face right!
Is house merch the newest trend for 2026? I am so here for it.
✨ Ready to add some sparkle to your brand?
✨ Ready to add some sparkle to your brand?